YSL produced an event for men's fragrance MYSLF in France, with Generation Z as the main audience, so that the public can find your own personal charm, embrace the multi-faceted and rich emotional level of human beings, and create a confident fragrance belonging to modern men.

Our team designed an animated video for the interactive installation, which consists of eight text-based short films. The design concept revolves around eight key words: unapologetic, mysterious, sensual, bold, expressive, strong, proud, and emotional.

The films maintain an elegant, neat and fluid style, using minimalist black and white tones, highlighting the layers of text through changes in light and shadow, and conveying itself in an abstract and artistic visual language iwith a strong style.

YSL為男香MYSLF製作了位於法國的一場發表活動，以Z世代為活動主要群眾，讓大眾可以找到專屬於你的個別魅力，包容人類的多面向和豐富情感層次，打造屬於現代男人的自信香氛。

我們團隊設計了互動裝置內的動畫影像，包含八個以文字為主的短片。設計概念是圍繞著八個關鍵詞：unapologetic(毫無歉意的)、mysterious(神秘的)、sensual(感性的)、bold(大膽的)、expressive(富有表現力的)、strong(堅強的)、proud(驕傲的)、emotional(感性的)。

影片保持優雅、俐落且流暢的風格，運用極簡的黑白色調，透過光影變化來突顯出文字層次，以抽象、藝術化的視覺語言，以帶有強烈風格的方式傳遞自我。